Hyundai, represented by Juma Al Majid Est. in the UAE, today launches its highly-anticipated ‘Value Season’, an annual ‘limited-time only’ promotion designed to attract new customers and build loyalty within its UAE consumer base by offering added value and an array of valuable prizes.
The promotion is on all Hyundai models from easy financing facilities to wide-range of ‘Scratch & Win’ prizes , which includes City Centre cash vouchers Dreamdays Adventure prizes, FIFA promotional items , sports watches – to pique the interest of a variety of customers, with a grand prize, the all new Panoramic Tucson 4X4 2010 Model.
“Hyundai has a strong brand presence in the Middle East, so our aim with the Value Season is to show our customers that we appreciate them and to encourage them to associate Hyundai with high-quality and fun-loving values,” said Hyundai’s Juma Al Majid President, Isam Abu Nabah. “We also want our customers to feel part of the festive shopping season in the UAE.”
Hyundai customers will receive ‘Scratch & Win’ cards with every new car purchase, for a chance to win anything from Dhs 500 CityCash voucher – redeemable at City Centre, Deira – and classic, sport and fashion wristwatches – from watchmakers Kenzo, Citizen and Daniel Hechter – to FIFA-branded handbags, T-shirts and footballs, plus Dreamdays Adventure vouchers to experience tandem skydiving or snowboarding trips.
“We tried to come up with prizes that we, ourselves, would like to win,” said Omar Baddar, Marketing Manager at Juma Al Majid. “Added value offers and valuable prizes with the spectacular financing deals are also a huge bonus, of course – but our goal is to make everyone a winner.”
Hyundai Value Season runs from January 24th – March 15th, 2010. For details on the model range, visit the Hyundai buyer guide.