Interview: AGMC’s Dr. Andreas Schaaf on Geely UAE Comeback, EV Ambitions, and Winning Customer Trust
Geely has been rapidly expanding its presence in the UAE market with a new generation of stylish, tech-savvy vehicles tailored for the region. From premium crossovers to accessible EVs, the Chinese carmaker is looking to carve out a distinct space in one of the most competitive automotive landscapes in the world.
To better understand Geely’s strategy, DriveArabia sat down with Dr. Andreas Schaaf, CEO of Geely Group Brands at AGMC, to discuss the brand’s renewed momentum in the UAE, its commitment to electric mobility, and how it plans to build lasting trust with consumers in a market dominated by long-standing Japanese,