Auto Shows

At the Beijing Auto Show 2026 in Beijing, GWM (Great Wall Motor) unveiled what it describes as its most ambitious technology and product offensive to date, led by the global debut of the new GWM ONE S platform. The new architecture marks a major shift in the company’s global strategy, combining multi-powertrain flexibility with native AI integration, while reinforcing GWM’s long-term ambitions in key markets including the Middle East.

For the UAE and wider GCC region, where GWM vehicles are represented by the Saeed Juma Al Naboodah Group, the spotlight remains firmly on the rapid growth of the HAVAL and TANK brands,

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The global automotive industry is entering a phase where traditional metrics such as horsepower, torque and even range are no longer enough to define a vehicle. Increasingly, brands are being judged on how well they understand how their customers actually use their cars. This shift toward scenario-based mobility is reshaping product strategies, and JETOUR is one of the clearest examples of a brand leaning fully into this direction.

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OMODA & JAECOO has announced a major global milestone at the Beijing Auto Show 2026, confirming that cumulative sales have exceeded 1 million units within just three years of its global debut. The achievement positions the Chery-backed brand among the fastest-growing automotive players worldwide.

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At the Beijing Auto Show 2026, iCAUR used the global stage to highlight its future direction and expanding international ambitions, unveiling the ROBOX concept and introducing a right-hand-drive (RHD) version of its V27 SUV. Both models were presented by CEO Su Jun, underlining the brand’s focus on design innovation and global market readiness.

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At Bejing Auto Show 2026, Nissan revealed two new NEV (New Energy Vehicle) SUV concepts, underlining its accelerated electrification strategy and the growing importance of China as both a key market and a global innovation hub.

The Japanese automaker used the Beijing show to showcase its evolving SUV direction, with both concepts previewing future production models expected within the next year.

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Jetour has expanded its product ambitions beyond SUVs with the reveal of the F700 pickup truck at the Beijing Auto Show, alongside a striking 6×6 version that highlights the brand’s growing focus on off-road and lifestyle vehicles.

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Porsche has revealed the new all-electric Porsche Cayenne Coupé Electric at the Beijing Auto Show, marking a significant step in the brand’s electrification strategy while retaining its performance-focused DNA.

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Jetour has taken the wraps off its new Jetour T8 SUV Concept at the Beijing Auto Show, previewing what could become one of the brand’s more premium and family-oriented offerings in its expanding global lineup.

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At the 2025 Shanghai International Auto Show, Chinese auto giant Great Wall Motor (GWM) revealed its ambitious new global strategy, marking a pivotal moment in the company’s evolution from a domestic manufacturer to a global automotive player. GWM showcased a diverse lineup under two major themes: “Smart Tech Lifestyle” (HAVAL, WEY, ORA) and “Off-Road Powerhouse” (TANK, POER, and SOUO Motorcycles).

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Zeekr, the premium electric arm of China’s Geely Holding Group, has taken the wraps off its upcoming flagship SUV, the Zeekr 9X. The new full-size luxury SUV made its official public premiere at 2025 Shanghai Motor Show and marks the debut of a new design direction for the brand.

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