Al Tayer Motors scores highest in customer satisfaction
Al Tayer Motors, the Ford, Lincoln and Mercury importer in the United Arab Emirates, together with Premier Motors – its subsidiary in Abu Dhabi and Al Ain, was recently honoured by Ford Middle East for achieving the highest Customer Satisfaction Index rating among all Ford dealers in the Middle East for 2009.
The Ford Customer Viewpoint – a monthly market research study commissioned by Ford Motor Company – registered improvement in various areas in Al Tayer Motors’ after-sales and service operations that contributed to increased customer satisfaction. Customer Viewpoint measures and tracks customer satisfaction levels with the sales and service experiences at Ford dealerships across the region.
“Al Tayer Motors is committed to the success of Ford, Lincoln and Mercury products by providing customers with consistent and high quality vehicle servicing. Receiving positive feedback from our customers is the best recognition of our efforts and encourages us to enhance our services continuously. This award recognises the hard work of our team in delivering the highest customer satisfaction levels in the region,” said Ashok Khanna, CEO of Al Tayer Motors.
Chris Noel, Ford Middle East’s Customer Services Director said: “We praise Al Tayer Motors on this achievement and for their dedication to consistently provide world-class customer services. Al Tayer Motors’ commitment to raise the bar in customer satisfaction is evident in their ongoing training efforts and quality driven approach. They have done an amazing job in delivering the Ford Motor Company quality standards in their daily operations across all stages of the ownership experience.”