Ford Edge 2011 public UAE launch in Dubai

Ford Edge 2011 public UAE launch in Dubai

Ford Middle East has finally launched the “new” 2011 Edge crossover in the UAE, although its first public debut was simply a display at the expensive GITEX tech trade show in Dubai.

Pretty much a facelift of the existing model that debuted back in 2006, the 2011 Ford Edge has a new front end with a larger grille, mild changes in the rear and new wheels.

The standard 2011 Edge now comes with a 285 hp 3.5-litre V6, while a new Edge Sport model comes with a 305 hp 3.7-litre V6, both with variable camshaft timing and 6-speed automatic transmissions. The SelectShift tiptronic feature is standard on the 2011 Edge SEL and Limited models, and with paddle-shifters on the 2011 Edge Sport. Incidentally, test have shown that the more powerful Edge Sport is actually slower in the 0-100 kph run than the base model, due to its higher weight.

The new interior features a redesign with more soft-touch surfaces, two 4.2-inch colour LCD screens alongside an analog speedometer, and an 8-inch touchscreen LCD at the top of the centre stack. A five-way switch on each side of the steering wheel crossbar controls the information displayed on the corresponding instrument panel screens. The screens can be personalised to display information relevant to each individual driver using a simple button click, voice command or touchscreen tap. Other features include the
‘MyFord’ multimedia system with SYNC, 18-inch alloy wheels, capless fuel filler, keyless entry keypad, standard Blind Spot Mirrors, standard Roll Stability Control standard, optional Adaptive Cruise Control and Collision Warning with Brake Support, and optional Blind Spot Information System with Cross Traffic Alert. The Edge Sport gets a black grille, 22-inch wheels and paddle-shifters along with the larger engine.

Prices in Dubai stand at Dhs 99,900 for the base model up to Dhs 149,900 for the Edge Sport.

Keep track of future prices and updates in the Ford Edge buyer guide.

What do you think?



  1. Saw it at the Gitex stand…the interior looks interesting with lots of soft touch interior trim and gadgets. The front end looks decent as well.

  2. it looks nice..

  3. looks cool..hope they fixed the A/c! 😛

  4. very nice front end

  5. while i checking the subaru uae site it shows automatic version of WRX STi…is it really available in uae market?

  6. does anyone know what are the exact differences between the 4 models the 100 , 130 , 140 & 150 thousand AED?……i asked the guy from Ford in the GITEX but he didn’t give me clear answer!!….he was trying to forcibly convince me of the sport edition (150 thousand AED)!

  7. Hello Ahmad,

    There is no 100,000 version. Basic is 115,000 SEL & Limited model is coming 2 types.
    1. 18″ Alloys with leather seat, Panoramic Sunroof, etc etc (129,000)3.5L, 275HP
    2. 20″ Alloys with leather seat, Push Start, Sunroof,etc etc.(139,000)3.5L, 275 HP

    149,000 :- Sport Version, The difference is front grill is not chrome but black painted, 22″ Alloys, Remote start & 3.7L, 305HP

    The above are differences & I bought last week limited 18″ option. I am enjoying the car. Worth it for 129,000. Sunil

  8. Actually there is a 100k version but some of the dealers say they dont have it even though its pretty much there; at least was in the Garhoud Tayer

  9. no it’s not 99,000 AED it’s ,95,000 AED

  10. hello, i like this car but can someone advice about its spareparts, is it available in regular shops? and is it more expensive than (japanese) brands?

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