ARK and Cosworth tuned Hyundai Genesis Coupe at SEMA

Two sporty propositions that have been built on the Hyundai Genesis sports coupe platform, by tuners ARK Performance and Cosworth are present at the SEMA show.

The blue-painted Cosworth Genesis Racing Series Concept pumps out a healthy 389 hp from its V6 motor and despite the name, neither Hyundai nor Cosworth have announced racing intentions.

The ARK Performance tuned Genesis on the other hand, looks like an all out racer in its red, white and black paint scheme and output from the 3.8-litre V6 is claimed to be a ballistic 395 hp and 461 Nm of gut-wrenching torque.