DriveArabia.com

Michelin’s EV Track Day, held on November 28 at the Dubai Autodrome, showcased the latest in electric vehicle (EV) technology and the exceptional performance of Michelin tyres. Visitors witnessed firsthand the impulse force, incredible acceleration, and superior grip delivered by a number of Michelin tyres on the track.

Participants had the unique opportunity to enjoy open track driving with Grade A instructors and test the Michelin Pilot Sport 4 S tyres that have been designed with an exceptional dry/wet grip for high-performance and outstanding steering control. The tyre is also equipped with acoustic technology for reduced noise and enhanced ride comfort.

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In the dynamic realm of technology, businesses must consistently outpace the competition and adapt to an ever-shifting environment, as progressive services emerge and evolve, becoming integral catalysts in driving regional innovation and upholding international best practices, exemplifying the potential to revolutionise industries and unleash unprecedented growth opportunities.

In fact, technology has transformed the business landscape, empowering smaller operations to compete on equal footing. These enterprises are carving out competitive advantages in today’s dynamic economy by harnessing diverse technological tools, from servers to mobile devices. Business owners must integrate technology into their strategic planning, allowing seamless adoption and future growth.

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OMODA recently unveiled its latest export figures for October, with a brand vehicle delivery volume of 12,842 units, sustaining the robust growth momentum from previous months. This year, OMODA’s cumulative export sales have exceeded 130,000 units. While comprehensively leading in the crossover SUV track, OMODA is gradually shaping the future of travel fashion.

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AWRostamani, a leading automotive distributor in the United Arab Emirates, announced its exclusive national distribution partnership with Chery, one of China’s biggest vehicle manufacturers.

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Following the Qatar Geneva Motor Show, OMODA & JAECOO attracted the attention of media and consumers in the Middle East and worldwide. OMODA & JAECOO held the 2023 International User Ecosystem Co-Creation Conference in mid-October. On the first day of the event, the “Eco-Friendly Product Expo” As its important part was launched in Wuhu, China, consumers and media from all over the world gathered at the OMODA&JAECOO booth to witness the panoramic view of the OMODA&JAECOO brand ecology.

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On October 6, the brand launch event for OMODA and JAECOO was splendidly held at the Doha, Qatar Geneva Auto Show, garnering widespread attention from the global media. At the event, OMODA showcased its star models, OMODA C5 and OMODA E5, heralding a new age of future driving experiences and green technology. JAECOO, making its debut in Qatar, introduced its premier urban off-road SUV, JAECOO 7, and the globally premiered JAECOO 8, encapsulating both a continuation and elevation of classic design.

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Omoda & Jaecoo will hold two grand events in October, bringing the latest developments to consumers in the UAE and worldwide.

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Royal Enfield, global leader in the midsize motorcycle segment (250cc – 750cc), today announced plans to further strengthen its presence in the Middle East and Africa region with the appointment of AW Rostamani Group as its official distribution partner for the UAE region. With the newly formed alliance Royal Enfield will further widen its presence in the UAE. AW Rostamani Group today inaugurated its first Royal Enfield store at Umm Suqeim St. Dubai. Speaking about the partnership with AW Rostamani Group, Yadvinder Singh Guleria, CCO of Royal Enfield, said, “We have been focused on growing the midsize motorcycle segment in the middle eastern markets for almost a decade now.

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On August 1, the Australasian New Car Assessment Program (ANCAP) released the latest safety test results. The OMODA C5 has passed the professional and most rigorous safety evaluation and received the highest rating of five stars. This award is another testimony to the strength of the Euro NCAP five-star certification in December last year, which indicates that OMODA C5 already has the world’s highest safety standards of five-star certification.

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We have previously introduced OMODA C5, a cross-style SUV, which will soon meet consumers in the UAE, and its EV model will also meet consumers in the fourth quarter of this year. The JAECOO 7 we introduced today is made by the same car manufacturer as OMODA, and it is an entirely different car they built to meet the needs of different consumers.

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