BMW 7-Series

2023 BMW 7-Series brings a new generation of competition for the S-Class

2023 BMW 7-Series brings a new generation of competition for the S-Class

In the past couple of years, with the new Mercedes-Benz S-Class making waves with its regular, and Maybach versions, BMW has been awfully silent in the luxury sedan segment. But not anymore. 2023 BMW 7-Series arrives, armed with all that is needed to combat the “World’s best car”. The seventh generation of the 7 gets all the tech, powerful engines, a completely electric BMW i7 version, and most importantly, a colossal grill.

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2020 BMW 7-Series gets massive look-at-me nostrils

2020 BMW 7-Series gets massive look-at-me nostrils

The current generation of BMW’s flagship sedan, the 7-Series, hasn’t created the kind of hype that they were hoping for. So to refresh the appeal of its limo, BMW facelifted the sedan for the 2020 model year with a new engine and — love it or hate it — a massive kidney grille. 

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BMW 7-Series M Edition joins 2012 GCC line-up

BMW 7-Series M Edition joins 2012 GCC line-up


The BMW 7-Series is the best-selling Bimmer in the Middle East, and apparently the best-selling full-size luxury sedan in this region too. But about a decade ago, BMW management had mentioned that there will never be an ‘M’ version of the 7-Series, because it did not go well with the rest of the ‘M’ line-up. Of course, since then there has been SUVs with the ‘M’ badge even while most M cars are now automatic, but the 7-Series had to make-do with just an ‘M Edition’ upgrade package. The latest version of the BMW 7-Series M Edition has just been launched for sale in the GCC.

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BMW launches hybrid X6 and 7-Series in the GCC

BMW launches hybrid X6 and 7-Series in the GCC


BMW has launched two high-end hybrid models in the GCC, based on the X6 and the 7-Series, and both with equally long names. One is the BMW ActiveHybrid X6 and the other is the BMW ActiveHybrid 7. After a few false starts by Chevrolet, Toyota and Mercedes-Benz, these are likely the first true hybrid vehicles to be commercially available in the UAE. And we are assuming they are expensive.

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