POER

At the Beijing Auto Show 2026 in Beijing, GWM (Great Wall Motor) unveiled what it describes as its most ambitious technology and product offensive to date, led by the global debut of the new GWM ONE S platform. The new architecture marks a major shift in the company’s global strategy, combining multi-powertrain flexibility with native AI integration, while reinforcing GWM’s long-term ambitions in key markets including the Middle East.

For the UAE and wider GCC region, where GWM vehicles are represented by the Saeed Juma Al Naboodah Group, the spotlight remains firmly on the rapid growth of the HAVAL and TANK brands,

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At the 2025 Shanghai International Auto Show, Chinese auto giant Great Wall Motor (GWM) revealed its ambitious new global strategy, marking a pivotal moment in the company’s evolution from a domestic manufacturer to a global automotive player. GWM showcased a diverse lineup under two major themes: “Smart Tech Lifestyle” (HAVAL, WEY, ORA) and “Off-Road Powerhouse” (TANK, POER, and SOUO Motorcycles).

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One of the biggest and most awaited motor shows in the world, the Shanghai Autoshow features vehicles with the most cutting-edge technology and design in the automotive space. The event, which takes place every two years in Shanghai, China, draws automotive enthusiasts, business personnel, car dealerships and automotive media from around the globe. A broad variety of automobiles, including electric and driverless vehicles as well as luxury and sports models, were showcased at the Shanghai Auto Show in 2023, and DriveArabia was there thanks to Great Wall Motors (GWM).

Over 80% of the vehicles were either hybrid or electric,

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