In an embarrassingly desperate move by struggling supercar-maker Aston Martin, the Kuwaiti-owned British company has developed a new luxury commuter concept, dubbed the Cygnet. Named after a baby swan, the mini-car directly bases itself on the Euro-spec Toyota iQ, but with a slant towards more luxury.
The Cygnet concept “represents a creative, environmentally conscious solution, being small, yet with presence – and highly fuel efficient, now combined with the prestige of Aston Martin’s luxury brand ownership.”
While still in concept form, the Cygnet should not be mistaken for a joke. It is Aston Martin’s attempt to branch out beyond the realm of overpriced sports cars, much like Porsche, but in a completely different direction.
If it comes into production, it will compete with Mercedes-Benz’s Smart ForTwo and even BMW’s Mini, although it remains to be seen how many confused people there are who will pay top dollar for a redone Toyota iQ economy car.
if any ANY guy can afford this, they’ll go for a larger car. (larger as in, a B/C-seg car).
that is unless its as cheap as the iQ which i doubt.
nice looking..
yea well, even after all that it does look good…
There was a craze for the smart car when it launched. If this car can create a similar craze about it, then it might sell. If not, than it’ll fade away like the Mercedes b-class….
The bottom image is of an actual Toyota iQ. But it will probably look almost the same.
If it is say about £5k more than a Toyota IQ to me it’s definatley worth it. Excusivity and it will hold it’s price better and probably be an instant classic. I think it is most people’s only realistic dream of buying a new aston Martin and so on that front it will be in high demand
they are not joking huh?? i want to buy this stuff if available in UAE..Aston Martin will soon be my new baby..the question is..what about for the fuel consumption per km??
My answer for faisal is that the mercedes b-class is more in demand then ever, I know a guy that owns a mercedes dealership in canada, and there is more people willing to buy it then 3 years ago. I think that this aston martin will also be in demand. It simply needs good publicitiy and lots of celebrities driving it!