Jeep Adventure Days held in Dubai UAE
Trading Enterprises, the official distributor of Jeep in Dubai and the Northern Emirates, temporarily built a custom off-road track at Dubai Festival City that gave Jeep owners a chance to safely experience the capabilities of their vehicles.
Dubbed ‘Jeep Adventure Days’, the event was held on March 2-3, 2018, with two distinct off-road tracks set up to replicate tough off-road conditions. One was built specifically to cater to the Jeep Wrangler, with seven different obstacles including articulation, a mud bath, extreme bumps, bridge trailer, rocks and sand pit.
The other track – a slightly less demanding version of the first – was for the Jeep Grand Cherokee, Cherokee Trailhawk and Renegade.
Participants drove their Jeep vehicles around the course with the marshals guiding them through their paces on track. The general public who were not Jeep owners were also taken on rides in Wranglers around the course.
The event attracted more than 600 cars and 1,000 visitors. Food trucks and entertainment on site included a mini remote-control track, bouncy castle and falconry shows.
The all-new 2018 Jeep Wrangler JL was also displayed alongside the new Jeep Compass.