Apparently 60% of UAE residents don’t know when to service a car
A survey commissioned by Audi Abu Dhabi claims that 60% of UAE residents (or at least those who were questioned) believe that cars either need to be serviced only once every three years, or are unsure.
The survey conducted by Censuswide was shared with 1,000 UAE residents, where participants were asked to respond ‘true’ or ‘false’ to a statement that claimed a car should be serviced once every three years. Only 40% responded correctly claiming the statement to be false, with the remaining participants either agreeing with the statement (47%) or stating they are unsure (13%).
With almost two thirds of 16-34-year-old respondents (64%) within this age range displaying the biggest lack of awareness on how often a car should be serviced, followed by 35-44-year-old respondents sharing the same opinion (52%) it’s clear there is a major misconception on how best to maintain a vehicle. Generation X (45-54 years-old) was the most informed with only 27% responding incorrectly to the statement, highlighting the lack automotive maintenance knowledge among Generation Z and Millennials (you know, the ones who get their car information from Instagram and Youtube “influencers”).
Additionally, 44% of all respondents agreed that when it comes to servicing their car, they are unsure of what their role is, or what the role of the professionals is. Less than a third (32%) know what role they play as a car owner.
Over a third of survey respondents (34%) do not believe that dusty weather conditions can affect how frequently a car needs servicing. Similarly, over half of the respondents are either not aware (31%) or are unsure (24%) that tyres should be checked and pumped every month.
When it comes to seeking help if facing any car problems, the majority of respondents (61%) go to professionals rather than calling on friends (34%), partners (23%), parents (20%) or colleagues (19%). However, Generation Z (36%) and first-time car buyers (26%) have a higher tendency to call their parents when they face car issues.
The survey is certainly interesting, although it could potentially be flawed because of the small sample size and the unknown demographics of respondents. We’ve never met people in our circles who don’t know the service intervals on their own cars.