Kia Sorento 2010 UAE launch in Dubai

Kia Sorento 2010 UAE launch in Dubai

The 2010 Kia Sorento was officially launched in the UAE at a dinner event in Dubai, although we hear it is on sale here already as well as in Oman and other GCC countries.

The 2010 Sorento is a fair bit longer than the outgoing one, and is now a unibody crossover instead of a body-on-frame offroader. If you understood all that, you’ll also figure out that it now rides like a car and there is now space for three rows of seats.

The available engines apparently include a 172 hp 2.4-litre inline-4 and a 273 hp 3.5-litre V6, both mated to a 6-speed automatic and all-wheel-drive. However, some press materials we received only refer to the V6 version coming to the UAE.

The Kia Sorento will be equipped optionally with a six, eight or ten-speaker audio system with MP3 and iPod connectivity, plus a built-in or an external amplifier, as well as keyless entry, parking sensors, cloth or leather upholstery, 17-inch or 18-inch alloys wheels, ABS, and two airbags.

While we are still vague on what features are available for the Middle East, we did have a brief look at the Sorento during the free dinner party. The seats and armrests have a premium feel, counteracted by hard plastics on the dash and upper door panels. Space is fine in the first two rows, but we could not figure out how to access the fold-down third row. We might take a closer look at a later date.

As for the food at the dinner, we’d give it an A- overall. There were many types of meat, including chicken, lamb and beef, cooked in what we believe was Arabic style, but the only available rice was of the white variety. The only vegetable dishes that we could remember were boiled carrots and potatoes, but the yellowy fish was absolutely excellent. And then we remembered that we are not food critics.

The official UAE price list refers to a base price of Dhs 79,900, for a 3.5-litre model. Once we have more details, we will update the Kia Sorento buyer guide.

What do you think?



  1. mm! mouth-watering! 😛
    but umm, did u drive it?

  2. Author

    No, but I did get an expensive Citizen chronograph watch for free.

  3. “As for the food at the dinner, we’d give it an A- overall”
    If you feed the mouth, the eye becomes shy 😉

  4. Nice model but it would be a flop model again.

  5. looks good..saw the advert for it today in gulf news!

  6. Fantastic Car, new look, sporty, very well made. Kudos to Peter Schreyer, for the sexy design. What do you need more – this machine comes with 5 years factory warranty !!

  7. I love this new Sorento, I shall find a customer for my 2007 model Sportage before I buy this New Sorento. Drives very well.

  8. Nice car.
    The price at around 80,000Dhs is actually very good for a V6!

  9. Mash, any more specifications on that yellowy fish? Lunch time and hungry.

  10. Author

    Go to the Grand Hyatt and ask. I once went there before, thinking Chevrolet will provide breakfast, and ended up paying 50 bucks for cornflakes and orange juice. You’ve been warned.

  11. i have ordered mine from Dubai. it is at the Tema port in Ghana. i will be inspecting it on friday 29th january, 2010. i will give you a detailed description when i inspect it. i ordered the 2.4lts, panoramic roof, reverse camera 8 air bags. however i can confirm all after my inspection. it is a nice car from the brochure.

  12. hehe…50 bucks for cornflakes and orange juice

  13. when this SUV will be avaible in saudi arabia market???

  14. السلام عليكم قبل٤شهراشتريت سيارة كيا سورينتو ٢٠١٠من التاجر فاضل كرشان وللاسف شديد انصدمت بهاي السيارة لعدم وجود متانه فيها وعطلت عندي وتم سحبها بواسطه سيارة ثانيه وانا هسه متندم على شرائها اسكن العراق محافظة البصرة!!

  15. ياريت اعرف موقع هاي شركة شركة كيا في كوريا

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