UAE dealer reports 750% surge in Nissan 370Z sales
Nissan’s UAE dealer, Arabian Automobiles, reports that sales of the Nissan 370Z have increased by “750%” after its “repositioning” in the market this year in terms of price. That’s basically a roundabout way of admitting they had overpriced the car to Porsche Cayman levels for the past several years, and have now brought it down to realistic levels after following the Toyota 86’s lead.
The 2013 Nissan 370Z now has a base price of Dhs 139,000. For this year, it features a new front bumper design with LED lights, a new 19-inch wheel design, red brake calipers, black gauges and two new colours.
At this price, consumers have obviously shown their pent-up affinity to affordable Nissan sports cars, in a segment that was already fielding the Toyota 86, the Ford Mustang V6 and the Hyundai Genesis Coupe, among other lesser players. What would you buy for the money?
For detailed prices and specs, visit the Nissan 370Z buyer guide.