GWM

As Swaidan Trading, a subsidiary of Al Naboodah Group, reflects on its distributorship of Great Wall Motor (GWM) and HAVAL in the UAE, it is important to understand the group’s history and ambition, which have led to this present, successful partnership between the Emirati-owned conglomerate and the fast-growing, trendy Chinese SUV brands in the nation. Under the unwavering support of Al Naboodah Group, Swaidan Trading has successfully established five GWM and HAVAL showrooms and six service centers, which are spread across the UAE.  

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Swaidan Trading, a division of Al Naboodah Group and authorized dealers of Great Wall Motors in the UAE, unveiled their new premium off-road SUV brand, TANK. The stylish cars were presented to the public at a captivating event in Palm Jumeirah, Dubai, attended by journalists, influencers, and key professionals in the automotive industry.

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One of the biggest and most awaited motor shows in the world, the Shanghai Autoshow features vehicles with the most cutting-edge technology and design in the automotive space. The event, which takes place every two years in Shanghai, China, draws automotive enthusiasts, business personnel, car dealerships and automotive media from around the globe. A broad variety of automobiles, including electric and driverless vehicles as well as luxury and sports models, were showcased at the Shanghai Auto Show in 2023, and DriveArabia was there thanks to Great Wall Motors (GWM).

Over 80% of the vehicles were either hybrid or electric,

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