Jetour UAE distributor Elite Group Holding has officially unveiled what it describes as the largest Jetour service centre globally, further strengthening the brand’s growing aftersales network and customer ownership experience across the UAE.
Al-Futtaim has introduced the all-new BYD Ti 7 plug-in hybrid SUV to the UAE market, expanding its electrified lineup with a lifestyle-focused model that combines off-road capability with long-range hybrid efficiency. The new SUV is now available for test drives across BYD showrooms in the UAE, with prices starting from AED 156,900.
Chinese new-energy vehicle brand ROX has announced plans to establish one of the Middle East’s first advanced AI-driven automotive manufacturing centres in Abu Dhabi, following a strategic agreement with KEZAD Group and support from the Abu Dhabi Investment Office.
At the Beijing Auto Show 2026 in Beijing, GWM (Great Wall Motor) unveiled what it describes as its most ambitious technology and product offensive to date, led by the global debut of the new GWM ONE S platform. The new architecture marks a major shift in the company’s global strategy, combining multi-powertrain flexibility with native AI integration, while reinforcing GWM’s long-term ambitions in key markets including the Middle East.
For the UAE and wider GCC region, where GWM vehicles are represented by the Saeed Juma Al Naboodah Group, the spotlight remains firmly on the rapid growth of the HAVAL and TANK brands,
Chery UAE is stepping further into the connected mobility space with the rollout of its CarLinko smartphone application across its Super Hybrid (CSH) lineup, including the Tiggo 7, Tiggo 8, Tiggo 9 and Arrizo 8 PHEV.
Li Auto has officially signed partnership agreements with UAE-based Al Fahim Motors and Saudi Arabia’s Mohamed Yousuf Naghi Motors, marking its planned entry into the Middle East market with its extended-range electric vehicle lineup.
OMODA & JAECOO has announced a new phase of global expansion, revealing its “From Million to Annual Million” strategy alongside the debut of new models and next-generation technologies at key international events including the Beijing Auto Show 2026 and the Chery International Business Summit.
The global automotive industry is entering a phase where traditional metrics such as horsepower, torque and even range are no longer enough to define a vehicle. Increasingly, brands are being judged on how well they understand how their customers actually use their cars. This shift toward scenario-based mobility is reshaping product strategies, and JETOUR is one of the clearest examples of a brand leaning fully into this direction.
The revived Freelander nameplate has returned with the official reveal of the new Freelander 8, marking the first production model developed under the joint new energy vehicle (NEV) cooperation between Chery and Jaguar Land Rover. The SUV is scheduled to debut in China in the second half of 2026, with a global rollout expected to follow.
The Freelander brand was previously confirmed as part of a new electrified SUV strategy jointly created by Chery and Jaguar Land Rover. The Freelander 8 builds on the earlier Concept 97,
OMODA & JAECOO has announced a major global milestone at the Beijing Auto Show 2026, confirming that cumulative sales have exceeded 1 million units within just three years of its global debut. The achievement positions the Chery-backed brand among the fastest-growing automotive players worldwide.