Chinese Car News

Most automotive brands claim a visual philosophy. Few can point to one that holds together from sketch to finished vehicle. LEPAS, the Chinese marque preparing to launch in the UAE this year, is built entirely around a single creative conviction: nature remains the most reliable source of great design. Chief Designer Ivan Dulanovic recently spoke with regional media in Dubai to explain how that conviction translates into the cars themselves.

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The Saeed Juma Al Naboodah Group, distributor of Great Wall Motor (GWM) in the UAE, has officially unveiled the all-new HAVAL V7 midsize SUV in the local market.

Positioned as a versatile SUV aimed at urban drivers who also want light off-road capability, the HAVAL V7 blends everyday comfort with selectable terrain-focused driving modes.

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SOUEAST UAE, distributed by Elite Group Holding, has launched the all-new SOUEAST S08DM in the UAE. The seven-seater plug-in hybrid SUV enters the market with a focus on combining performance, efficiency and practicality for family buyers.

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AGMC, the official distributor of Geely in the UAE, has announced the arrival of the 2026 Geely Coolray, a compact crossover SUV aimed at urban drivers seeking a combination of performance, technology and distinctive styling.

The Coolray has been one of Geely’s strongest-selling models both globally and in the UAE, and the updated version builds on that success with refreshed design elements, upgraded technology and enhanced comfort features.

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Elite Group Holding, the exclusive partner and official distributor of Jetour and SOUEAST in the UAE, has announced the opening of its first dedicated multi-brand showrooms in Al Ain and Ajman, marking a key step in the company’s expansion strategy across the Emirates.

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iCAUR, the hybrid and electric vehicle brand under Chery International, has officially entered the UAE market with a gala launch event held at Park Hyatt Dubai. The evening was attended by senior global executives from iCAUR, VIP guests and members of the regional media, marking the brand’s Middle East debut.

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For the Autumn/Winter 2026/2027 season, Dubai Fashion Week (DFW) marked the return of SOUEAST as its Exclusive Official Automotive Partner, following a highly successful collaboration during the SS25/26 season. The renewed partnership once again highlighted SOUEAST’s commitment to fostering cross-industry synergy between automotive innovation and creative expression, blending international brand influence with local cultural identity to help drive the Middle East’s fashion sector forward.

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As the UAE accelerates toward an electrified future, new-energy brands are entering the market with increasingly sophisticated strategies tailored to regional expectations. Among them is VOYAH, positioning itself as a premium player that blends electric innovation with long-distance practicality, a key consideration for UAE drivers.

DriveArabia sat down with Mohamed Elzawawy, General Manager of Performance Plus Motors, to discuss VOYAH’s growing lineup, the brand’s extended-range electric technology, and how its ownership model is being structured to build long-term customer confidence. From product strategy to aftersales support, the conversation sheds light on how VOYAH aims to establish itself as a serious contender in the UAE’s evolving premium mobility landscape.

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MG Motor Middle East has reached a significant milestone with the debut of the all-new MG RAKAN, the first vehicle in the Middle East to carry an Arabic name as an official model designation and the brand’s first fully dedicated and capable 4×4.

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With the Tank 700 now making its mark across the Middle East, GWM is clearly stepping up its ambitions in one of the world’s most demanding automotive regions. From premium off-road capability and real-world desert performance to advanced hybrid technology and long-term brand building, the Chinese manufacturer is sharpening its focus on what regional customers truly want. We sat down with Sunny Bhat, Director of Sales and Marketing at GWM Middle East, to discuss the early response to the Tank 700, how customer feedback is shaping future products, the brand’s presence at the 2026 Liwa International Festival,

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