genesis

So we got a 2018 Genesis G70 3.3T

So we got a 2018 Genesis G70 3.3T

The Genesis G70 has been a long time coming, as no premium line-up is complete without a compact sports sedan. While the G90 hasn’t caused any waves, and the G80 is a remnant of the Hyundai-badged days, the G70 is the first proper product from the upstart brand that brings something interesting to the table. We were still sceptical about this car though, but we got a message from the General Manager of Genesis Middle East, Altar Yilmaz, to come check out his personal car, and later we got this cherry one for a longer test.

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Genesis G70 sedan is Hyundai's attempt at BMW 3-Series rival

Genesis G70 sedan is Hyundai’s attempt at BMW 3-Series rival

Hyundai’s premium brand Genesis was launched with the aim to take on the German luxury cars by offering better value-for-money. It all started with the large Genesis G90 and the the smaller G80, the latter unfortunately starting life as a Hyundai-badged model. Now they have turned their attention towards the entry-luxury compact segment. At the 2017 Frankfurt Motor Show, Hyundai revealed the Genesis G70, a sedan tailored to lock horns with the BMW 3-Series and the Mercedes-Benz C-Class.

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First drive: 2017 Genesis G90 in the UAE

First drive: 2017 Genesis G90 in the UAE

After Hyundai officially announced last year that they will make Genesis a separate luxury brand, the G90 takes its place as the Korean manufacturer’s flagship sedan. Assigned with the tough task of taking on the established premium German carmakers, the G90 has to deliver on the necessary components of a luxury car, which for the most part it does.

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Genesis G90 officially revealed

Genesis G90 officially revealed

Hyundai, who had recently announced that “Genesis” would be the stand-alone brand for their luxury models, has officially revealed the G90 as its new flagship, replacing the Hyundai Centennial.

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Hyundai Genesis specs and photos

Hyundai Genesis specs and photos

The 2009 Hyundai Genesis has been officially unveiled for the American market. The full-size rear-wheel-drive car is designed to challange the likes of Lexus and Infiniti, if not also the Germans. But pricing is expected to be around US$30,000 in the States.

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