Asian Car News

In October, last month Chery Tech Day was held at the Chery Longshan Test Center in Wuhu, China. Themed “Technology Within Reach” it showcased Chery’s focus on core technological areas, its ongoing strategic development in technology, the diverse development paths taken, and the latest achievements. DriveArabia was covering this event as part of UAE’s media delegation team along with Mr Zaher Sabbagh – Director at Chery UAE by AWRostamani and Ms Sanaa Ouahmane – CEO of AWR Mobility. 

In contrast to the “2022 Chery Tech Day,”

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We were invited to Chery International User Summit with the theme “New Journey, New Life” that was launched at Chery International Headquarters at Wuhu, China. This marks Chery’s first-ever hosting of International User Summit, aiming to co-create a new ecology where “automobiles” harmonize with “life” alongside global users. The opening ceremony brought together over 500 international media and user friends from more than 40 countries and regions around the world, facilitating international intellectual exchanges and jointly plotting a new chapter in Chery’s ecological endeavors. The UAE delegates were headed by Mr Zaher Sabbagh, Director –

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In another step forward in innovation, Hyundai UAE, represented by Juma Al Majid Establishment, unveils the seventh-generation Azera flagship sedan to the UAE market. Reflecting Hyundai’s continuous drive for advancement, the 2023 Azera now graces all eight national showrooms, inviting prospective buyers to experience automotive luxury redefined. Over the years, the Azera has symbolized Hyundai’s passion for premium thorough craftsmanship. This iteration further pushes forward this legacy, blending bold aesthetics with cutting-edge technology to offer unparalleled elevation, performance, and comfort.

There is excitement in the showrooms to welcome the Azera’s elegance,

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Kia Middle East and Africa has launched its latest redesigned Kia Seltos in Jordan. A bigger and bolder iteration of its predecessor, the reimagined five-seater compact SUV will be available across all markets in the MENA region from October 2023.

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We have previously introduced OMODA C5, a cross-style SUV, which will soon meet consumers in the UAE, and its EV model will also meet consumers in the fourth quarter of this year. The JAECOO 7 we introduced today is made by the same car manufacturer as OMODA, and it is an entirely different car they built to meet the needs of different consumers.

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OMODA has announced its export sales figures for June, with a total of 14,047 units exported. The cumulative export sales for the first half of 2023 have reached 70,821 vehicles, putting them on track to achieve their annual target of 200,000 overseas sales.

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Swaidan Trading, a division of Al Naboodah Group and authorized dealers of Great Wall Motors in the UAE, unveiled their new premium off-road SUV brand, TANK. The stylish cars were presented to the public at a captivating event in Palm Jumeirah, Dubai, attended by journalists, influencers, and key professionals in the automotive industry.

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Hyundai Motor Company Middle East & Africa HQ revealed the seventh-generation Azera flagship sedan in the Middle East markets. The all-new Hyundai Azera has been true to its origins of refined premium quality and luxury since its introduction in 1986. This model comes with bold lines and an array of technologies and novel features to provide superior performance and remarkable levels of comfort for passengers. 

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On April 22, Chery’s 2023 Global Dealer Theme Conference was in full swing. During the Conference, Chery executives shared their achievements in globalization in recent years with more than 700 dealers. Facing the new market situation, Chery launched four major transformation measures, namely “technology”, “products”, “consumer’s demand”, and “ecosystem”, to boost Chery to enter the “New Track New Journey”.

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Mazda has always been an understated player in our market space. The Mazda CX-9 could never exude that aura that a real flagship needs. But now, they hope to turn things around with the 2024 Mazda CX-90, the biggest SUV on offer by the Japanese brand.

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