Kia Middle East & Africa has showcased its first-ever pickup truck, the Kia Tasman, in an exclusive desert driving experience across Jordan. The event followed the model’s world premiere at the Jeddah International Motor Show in late 2024 and strong customer interest during its pre-booking phase.
Nissan has introduced a new 1.0-litre turbocharged engine across the Middle East, delivering a balance of spirited performance, smooth drivability, and fuel efficiency. The new powertrain makes its regional debut under the hood of the Nissan Magnite.
Nissan Magnite has achieved a 5-star overall safety rating from the Global New Car Assessment Program (GNCAP), making it one of the safest choices in its segment. The compact SUV scored a perfect 5 stars for adult occupant protection and 3 stars for child occupant protection.
The Toyota Land Cruiser is a name synonymous with reliability, power, and off-road mastery across the Middle East. Now, for the first time in its storied history, it’s going hybrid. The launch of the 2025 Toyota Land Cruiser Hybrid marks a pivotal moment, not just for the legendary SUV but for Toyota’s broader electrification journey in the region.
To understand what this move means for the UAE and beyond, DriveArabia sat down with Jacques Brent, Managing Director of Al-Futtaim Toyota & Lexus. From performance gains to sustainability goals,
Kia has once again demonstrated its safety leadership by securing three prestigious 2025 TOP SAFETY PICK+ (TSP+) awards from the Insurance Institute for Highway Safety (IIHS) in the United States. The awarded models include the all-new 2025 Kia K4 (built after January 2025), as well as the flagship Kia EV9 electric SUV and the popular Kia Telluride.
With back-to-back global launches of the all-new Patrol and Patrol NISMO taking place right here in the UAE, it’s clear that the Middle East is more than just a key market for Nissan — it’s a launchpad for global strategy. From heritage-defining off-roaders like the Patrol PRO-4X to region-exclusive high-performance icons like the Patrol NISMO, Nissan’s product direction is increasingly shaped by customer needs in this region.
Nissan unveiled the most powerful Nissan Patrol NISMO to date alongside the regional debut of the latest Nissan Z NISMO.
The headline act was undoubtedly the all-new Patrol NISMO, now boasting a 3.5-litre twin-turbo V6 churning out 495 horsepower and 700 Nm of torque in Sport mode. That’s a 70 hp bump over the standard Patrol, aimed squarely at regional buyers who demand both performance and presence. The NISMO-tuned suspension, enhanced aerodynamics, and motorsport-inspired visuals elevate the Patrol’s on-road performance capabilities.
Nissan has officially launched the all-new 2025 Patrol PRO-4X in the Middle East, introducing a more rugged, off-road-focused version of its flagship SUV. This also marks the regional debut of Nissan’s PRO-4X sub-brand.
Al-Futtaim Toyota has officially launched the all-new 2025 Toyota Land Cruiser Hybrid in the UAE, marking the first-ever hybrid-electric variant of the legendary nameplate. The GCC has been used for its global unveiling, highlighting the enduring popularity and influence of the Land Cruiser in the region.
Photos of the all-new 2025 Nissan Patrol Nismo edition have surfaced on social media, giving us the first look at the high-performance variant of the Y63 Patrol. The images, apparently snapped at a cargo-loading facility, reveal key Nismo styling cues that set it apart from the standard versions.