News

As General Motors marks 100 years in the Middle East, GMC reflects that legacy in its purest form – built on real capability, everyday confidence, and a presence that resonates across the region.

From early commercial trucks that supported infrastructure development to today’s premium, tech-driven SUVs and pickups, GMC has built its reputation around one core idea: capability that works in the real world, particularly in the harsh conditions of the Middle East.

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For most people in the Middle East, Chevrolet isn’t just a brand they recognise; it’s a brand they’ve likely owned, ridden in, or grown up around.

As General Motors marks 100 years in the region, Chevrolet’s story is less about milestones and more about moments: first cars, daily commutes, family road trips and the kind of dependable mobility that quietly becomes part of everyday life.

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Ferrari has introduced a new Handling Speciale configuration for the Ferrari Purosangue, offering a sharper, more driver-focused setup for its first-ever four-door, four-seater model.

Developed as an optional configuration available on request, the Handling Speciale package is designed to enhance the sporting character of the Purosangue without compromising its everyday usability. It targets buyers looking for a more engaging driving experience while retaining the versatility that defines Ferrari’s high-riding performance model.

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Chery UAE is stepping further into the connected mobility space with the rollout of its CarLinko smartphone application across its Super Hybrid (CSH) lineup, including the Tiggo 7, Tiggo 8, Tiggo 9 and Arrizo 8 PHEV.

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Stellantis has reported its financial results for the first quarter of 2026, showing a return to profitability and year-on-year improvement across key metrics.

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Li Auto has officially signed partnership agreements with UAE-based Al Fahim Motors and Saudi Arabia’s Mohamed Yousuf Naghi Motors, marking its planned entry into the Middle East market with its extended-range electric vehicle lineup.

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OMODA & JAECOO has announced a new phase of global expansion, revealing its “From Million to Annual Million” strategy alongside the debut of new models and next-generation technologies at key international events including the Beijing Auto Show 2026 and the Chery International Business Summit.

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Range Rover has unveiled the SV Ultra, positioning it as the most luxurious and technologically advanced model in its lineup. The new flagship combines bespoke exterior finishes with a redesigned interior focused on comfort, material innovation and immersive in-car technology.

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The global automotive industry is entering a phase where traditional metrics such as horsepower, torque and even range are no longer enough to define a vehicle. Increasingly, brands are being judged on how well they understand how their customers actually use their cars. This shift toward scenario-based mobility is reshaping product strategies, and JETOUR is one of the clearest examples of a brand leaning fully into this direction.

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Following its global debut, Nissan has confirmed that the all-new Nissan Navara PRO pickup will be exported from China to multiple international markets, with the Middle East identified as a key destination. The model marks a significant milestone under the brand’s Re:Nissan global strategy, becoming the first Nissan vehicle manufactured in China to be introduced to the region.

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